Is Influencer Marketing the same as UGC?

Is Influencer marketing the same as UGC (User Generated Content)? Although influencers and UGC creators can sometimes overlap, they’re generally considered two distinct categories in social media marketing—and understanding the difference can help you make smarter decisions for your brand. Influencers are individuals who’ve built a dedicated, engaged following—people who actively look to them...

Continue reading

Tip Tuesday: I’ve got a website for my business and want to improve SEO to get more traffic, where do I start?

When we meet with new clients, one of the first topics that typically comes up is SEO. Search Engine Optimization is still a very hot marketing topic, but it’s not necessarily where a digital marketing strategy should begin.  While SEO is certainly important to consider and address, it is vital to first assess if...

Continue reading
Desert Creative Group Welcomes Valhalla Instruments Inc. as New Tersus GNSS Authorized Reseller in Colorado and Wyoming

Desert Creative Group Welcomes Valhalla Instruments Inc. as New Tersus GNSS Authorized Reseller in Colorado and Wyoming

Desert Creative Group Welcomes Valhalla Instruments Inc. as New Tersus GNSS Authorized Reseller in Colorado and Wyoming Desert Creative Group (DCG) welcomes the addition of Valhalla Instruments Inc., headquartered in Aurora, Colorado, as a new authorized Tersus GNSS reseller. Valhalla Instruments covers the states of Colorado and Wyoming with Tersus’s geospatial portfolio. Jason Dysthe...

Continue reading